(ANSAmed) - ROME, APR 23 - Investing in the southern Italian
region of Calabria is possible, including at high levels.
An example is NTT Data, a Japanese multinational which has been
present in the region for years with excellent results.
The seminar 'Investing in Calabria: NTT Data's Experience and
Key Success Factors for Businesses' is part of the Italy
Pavilion's weekly events at Expo 2025 Osaka which currently have
the southern region as a protagonist.
The seminar also sees the participation of the Business and Made
in Italy Ministry, the Coordinator of the Single ZES and the
University of Calabria.
'Calabria: Italy's point' is the claim that pursues the
objective of bringing to Japan a story mixing the deep roots and
future vision of a territory that has always acted as a bridge
between civilizations and represents today a laboratory for
sustainable innovation.
The itinerary includes three parts: tradition, identity, future.
The Welcome Door, a large tapestry-map, welcomes visitors by
showcasing the history of Calabria's connections with the rest
of the world and with Japan.
The Arcades of Know-how include an installation with eight large
trunks made of regional woods featuring Calabria's artisanal
excellence including knives, jewels, pottery, fabrics, fashion,
food products and fragrances.
Future Heritage is an immersive and multisensorial space
inspired by a temple of time and nature.
Columns as well as aroma and sound installations showcase iconic
representations (like the Riace Bronzes, the Codex Purpureus
Rossanensis or the Romito Cave) and future scenarios created
thanks to artificial intelligence.
Calabria thus eyes 2050 with visions embracing quality of life,
innovation and the regeneration of small villages.
And it also projects itself as a connected region aiming to
become part of global circuits thanks to material
infrastructures - such as ports, airports and railways - as well
as digital ones able to support the development of a 4.0
economy.
On April 23, the appointment 'The Daily Ceremony of Food: The
Kagome Experience and Calabria's Culinary Excellence' will be
dedicated to the agri-food system with the testimony of
companies like Kagome and Vegitalia.
On April 24, the seminary 'Calabria as an example of urban
development and small villages through culture' will place at
the centre cultural heritage as a driving force for the
regeneration of territories, with experts and protagonists who
will also discuss the experiences of projects like Gerace Porta
del Sole and Antica Kroton.
Daily musical events have also been scheduled to make the
Japanese public more closely acquainted with Calabria's
contemporary culture. (ANSAmed).
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